— Privacy

What we collect. What we don't.

Recul is an editorial publication, not a platform. There are no accounts, no comments, no newsletters, no e-commerce. Analytics is optional. Hosting and font delivery also involve third-party services, as described below.

Last updated

What this page covers

This policy applies to recul.ai — the website you're on right now — and to recul.ai's published presence on Instagram (@recul.ai), Facebook, Threads, and LinkedIn. It does not apply to those platforms themselves; their own privacy policies govern what they collect about you when you use them. Links to those policies are in the third-party section.

What recul.ai collects on this website

Traffic data reported to us in aggregate via Google Analytics 4 (measurement ID G-PENJHCJQH5). That includes things like which articles get read, roughly where in the world readers are, what device they're on, and which referrer sent them. It does not include names, email addresses, or anything that identifies you personally to us.

With your analytics consent, we also measure article-link clicks, gallery and list choices, gallery cards viewed, approximate reading progress, share actions, and clicks on sources or our social profiles. These help us understand which stories and browsing modes are useful. Reading progress is an estimate, and opening a share link does not tell us whether you published a post. Our custom events send public article identifiers and destination domains, not copied text, email addresses, or the contents of URL query strings.

We do not run remarketing pixels, conversion trackers, ad networks, heatmaps, session replays, A/B testing tools, or third-party comment widgets. There is no login. There is no form. There is no newsletter signup. There is nothing to sign up for.

Cookies

Google Analytics does not load until you accept analytics. On your first visit a bar at the top of the page asks whether you want analytics; until you answer, and forever after if you decline, no Google Analytics script is requested and no analytics cookie is set. Decline and the site behaves identically — nothing is withheld, nothing is degraded.

If you accept, Google Analytics sets first-party cookies on this domain to deduplicate page views and measure rough session length. We set no cookies ourselves beyond that, and no advertising or personalisation signals are ever enabled. Your choice is remembered in localStorage on this device; use the privacy choices button below to change it at any time. The older ?notrack flag still works and still counts as a decline.

Your analytics choice

You can reopen the consent banner and accept or decline analytics. Declining stops future analytics collection and removes this browser’s Analytics cookies; it does not delete data already received by Google.

What we collect when we publish to social platforms

When recul.ai posts to Instagram, Facebook, Threads, or LinkedIn, we use OAuth tokens issued to us by those platforms. Those tokens authorize our editorial pipeline to publish content to recul.ai's own accounts and to read engagement metrics on our own posts. They do not let us read your private data, your messages, or your activity outside of public engagement with our posts.

Engagement data we see on our published posts (like counts, comment counts, share counts, follower counts in aggregate) is owned by the platform and shown to us in their admin dashboards. We do not export it. We do not match it to other identifiers. We do not use it for advertising.

Tokens and credentials

OAuth access tokens and refresh tokens for our social platforms are stored as encrypted environment variables inside our pipeline infrastructure. They are not committed to source control, not shared with third parties, and rotated on every refresh cycle. When a token is revoked by us or by the platform, it is deleted.

Third-party processors

Children

Recul.ai's content is intended for general audiences interested in AI news and analysis. We do not knowingly collect any data from children under 13.

Your rights

To ask about data associated with your visit or an email you sent us, contact hello@recul.ai. To stop future analytics collection, use the privacy choices button above or Google's opt-out browser add-on.

If you contact us by email, we keep the message and your reply until the conversation is resolved, then delete it. We do not add senders to a marketing list — there is no marketing list.

Changes to this policy

If we add a tool that changes what's collected — an email signup, a comment system, a different analytics provider — we update this page and bump the "last updated" date at the top. Material changes will also be noted on the homepage for the week following the change.

Contact

Questions about this policy, or about anything recul.ai does with data: hello@recul.ai.